“A couple of meetings, no offers yet”

“Had a couple of meetings no offers yet, Maybe I aint good enough for these offices, Back to the drawing board ducking officers, It’s all good cos the streets is A&R’ing this” These are the first four lines to the final verse of So ambitious a track with a guest appearance by Pharell on Jay-Z’s [...]

Sign of another bubble! Zynga raises $180 MM. Valued at $1.5 to $3 BILLION?

Pocket Gamer biz reports that Zynga – maker of Mafia Wars and Farmville social games for Facebook and myspace – has just raised $180 MM in venture capital from the same Russian investment consortium that invested in Facebook. The deal puts Zynga’s valua tion at somewhere between $1.5 and $3 BILLION.  My first reaction was [...]

Aol not confident in the value of Bebo’s user generated content. Any implications to Facebook’s model?

So Venture Beat reports that AOL (sorry… Aol) is considering selling Bebo as part of their reorganization. Now, Aol is repositioning itself by moving away from its current subscription-based service model to an ad-supported digital media business – so aggregate or develop content and sell advertising. Now, Bebo is a social networking platform. A platform [...]

What would Jay-Z do?

Ben Lee wrote a song about Jay-Z who he says he idolizes because he came from the amongst most unexpected places (A crack dealer who was born and raised in Brooklyn’s Marcy projects) and rose to become CEO of a record label. Not to mention, multi-platinum selling recording artist and founder and CEO of a [...]

Does AT&T actually hate its best customers or does it just not care about them?

Mashable reports that AT&T’s CEO, Ralph De la Vega is considering a pricing strategy that charges heavy users of data (read iPhone and some Blackberry Bold users) a higher price for data usage. Maybe this will surface as a surcharge, or just creating a variable data plan rate. Either way, this feels counter to the [...]

Social media success should be measured like a venture capital portfolio

I, like most strategists in the digital space have been doing a lot of thinking about social media lately – specifically understanding how to measure the success of a social media campaign or portfolio of campaigns. We ask questions like: how can we make something go viral? or what can i do that will get [...]

New Coke fountains make the world its test lab

By now, the new coke fountains that produce over 100 flavours of beverage have started rolling out to a number of quick serve restaurants so there’s a decent chance that you’ve seen and/or used one of them. They’re cool. No doubt, being able to order Sprite with a blast of cherry flavour made my sandwich [...]